About Us
Phases by Alisha is the brainchild of our creative director, Alisha Darara Chanwani. Founded in 2020, the brand is based out of Mumbai, India.
Having a BA (Hons) Degree in fashion design from Pearl Academy, Mumbai (2014-2018)
Alisha went on to pursue fashion marketing at Regent's University, London (2018-2019), where she studied the impact of denim on the environment, which influenced her decision to build a sustainable brand.
At PBA, we strive to follow a zero-waste policy, i.e. we try to upcycle every element of the jeans donated & our designs are a testimony to it. Edgy, versatile & one of a kind, Alisha’s aim is to make sustainable fashion attainable & vogue. Making a mark in the industry while still contributing to a greener tomorrow.
Alisha went on to pursue fashion marketing at Regent's University, London (2018-2019), where she studied the impact of denim on the environment, which influenced her decision to build a sustainable brand.
At PBA, we strive to follow a zero-waste policy, i.e. we try to upcycle every element of the jeans donated & our designs are a testimony to it. Edgy, versatile & one of a kind, Alisha’s aim is to make sustainable fashion attainable & vogue. Making a mark in the industry while still contributing to a greener tomorrow.